Sustainable Markets Initiative
In January 2020 His Majesty King Charles III, then The Prince of Wales, delivered a speech at the World Economic Forum in Davos which launched the Sustainable Markets Initiative (SMI). Since then it has become the world's 'go-to' private sector organisation for the sustainable transition, with over 250 member CEOs joining forces to accelerate our founder's vision of a future where we live in harmony with nature.
As part of the SMI, RE:TV works closely with the secretariat and its members to showcase the innovations that are building a better world for people and the planet. See, hear, and read more from some of these industry leaders below.
Celebrating Five Years Of The SMI
The Sustainable Markets Initiative's guiding mandate is the Terra Carta – a set of principles putting Nature, People and Planet at the heart of global value creation. How does this roadmap inspire meaningful action and change? To find out, let's take a look at the story so far.

Agribusiness
The leaders driving an industry-wide shift to regenerative agriculture
Patrick Holden
We must adopt regenerative practices at scale to safeguard the future of our food systems. Watch our interview with Patrick Holden, Founder and Chief Executive at Sustainable Food Trust, to learn more about accelerating the agricultural transition.

Carbon Capture, Use, and Storage
Accelerating the development and deployment of CCUS technologies
Energy Transition
What will the energy sector look like in 2050? Fossil fuels currently account for 80% of global energy consumption, but as the Energy Institute's Chief Executive Nick Wayth explains, rapid innovation in cleantech is set to transform the landscape.

Statistical Review of World Energy
2023 was the warmest documented year in history. It saw record levels of fossil fuel consumption and energy emissions, but also of renewables generation. Both challenges and opportunities lie ahead as we work to accelerate a new era of clean energy.

Fusion
Unlocking the transformative potential of fusion energy
There Is Real Hope
"We've got to come together as a world on this. I feel very strongly that we have to develop an approach which puts nature at the centre of the whole process. There is a better world out there. We can operate our industries far better. There is real hope, but we've just got to get our act together and we've got to remember that the natural world is what sustains us."

Hospitality and Tourism
Transformative solutions that are creating a more sustainable sector
Vibrant Blue Economies
Small islands are on the frontier of climate change, but the natural assets in and around their waters have rich economic potential that can be leveraged to boost climate resilience.

Hydrogen
Catalysing growth in the clean hydrogen sector, from innovation to infrastructure
Insurance
Many innovative financial products are emerging to meet the unique needs of Small Island Developing States. One of these is parametric insurance, which can offer instant payouts based on a pre-defined trigger such as wind speed or flood water levels.

Measurement and Transparency
Understanding the environmental impact of sustainable infrastructure projects
Terra Carta
More than 800 years ago, Magna Carta inspired a belief in the fundamental rights and liberties of people. As we strive to imagine the next 800 years of human progress, the fundamental rights and value of Nature must represent a step-change in our ‘future of industry’ and ‘future of economy’ approach. With this in mind, Nature, of which we are an integral part, lies at the heart of the ‘Terra Carta’.

Natural Capital Investment Alliance
Promoting the opportunities associated with this new and scalable asset class
Sustainable Buildings
Using regenerative design and smart technology to transform the built environment
Regenerative Design
David Cheshire from AECOM is using innovative design principles to create buildings that store carbon, generate more energy than they use, and provide valuable ecosystem services to the community.

Inspired By The King
The Sustainable Markets Initiative was launched by His Majesty King Charles III, when he was Prince of Wales, in 2020 at the World Economic Forum’s Annual Meeting in Davos.
Reframing Investment
Experts from Bank of America and Invenergy unpack the opportunity provided by the Investment Reduction Act policy to drive investment in innovative renewable energy technology.

Event Coverage
RE:TV crews have captured insights from SMI members at major events around the world, including COP26 to COP28, and Reset Connect
SMI Thought Leadership
Working collectively to produce cross-sector insights and recommendations